The Cooper-Hewitt, National Design Museum in NYC had a show called Design for the other 90 %. The exhibition focused on designers who design products for 90% of the world's population that has no access to many of the products and resources we take for granted. Designers provided unique ways to provide better access to water, shelter, health and education. And here is a blog that has an interesting critique of the exhibition.
http://www.designobserver.com/archives/027474.html
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